PositiveUsageTue, August 4, 2026
Cook poised for significant target increase under Brady's Payton-style offense.
James CookRBBUF
Bills RBs including James Cook have been noticeably more involved as pass catchers in training camp practices under new head coach Joe Brady, who is a 'Sean Payton disciple.' Payton's offenses have ranked inside the top eight in running back target share every year since 2013, with multiple seasons at 28-32% target share. The source projects the Bills could increase from 92 running back targets in 2025 to approximately 157 targets in 2026 if they adopt a 28% running back target share under Brady's system, representing a statistically significant increase.
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View James Cook 2026 fantasy football value pagePlayer profile with fantasy value, ADP, projections, news, and source-backed STACKED insightsSource transcript excerpt
Bills RBs have been noticeably more involved as pass catchers in practices, per @agetzenberg. Apart from the obvious points-per-reception fantasy football implications for running backs James Cook, Ty Johnson, and Ray Davis
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James Cook fantasy football FAQ
- What did Yahoo Sports NFL say about James Cook?
- Bills RBs including James Cook have been noticeably more involved as pass catchers in training camp practices under new head coach Joe Brady, who is a 'Sean Payton disciple.' Payton's offenses have ranked inside the top eight in running back target share every year since 2013, with multiple seasons at 28-32% target share. The source projects the Bills could increase from 92 running back targets in 2025 to approximately 157 targets in 2026 if they adopt a 28% running back target share under Brady's system, representing a statistically significant increase.
- Is this good or bad for James Cook's fantasy football value?
- STACKED tags this as a positive fantasy football signal for James Cook (RB BUF). Cook poised for significant target increase under Brady's Payton-style offense.
- Where can I see James Cook's full 2026 fantasy outlook, projections, and ADP?
- James Cook's complete 2026 fantasy football outlook — projections, ADP movement across every platform, injury context, and all source-backed STACKED insights — is on their STACKED player profile.
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