Hogs Haven on Jayden Daniels

ArticleCommanders QB Jayden Daniels camp gives cease-and-desist letter to LSU
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An attorney speaking for Commanders quarterback Jayden Daniels has given LSU a cease-and-desist letter stating the school can not use is name, image and likeness... the school is allowing cornerback DJ Pickett to don the No. 5 jersey that Daniels wore during his two seasons at LSU (2022-23), including when he won the Heisman Trophy representing the school in 2023.
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Daniels' camp sent cease-and-desist to LSU over No. 5 jersey reassignment.

Daniels' camp issued a cease-and-desist letter to LSU on Aug. 5 regarding NIL rights after the school assigned his former No. 5 jersey to cornerback DJ Pickett; Daniels wore No. 5 during his two seasons at LSU (2022–23), including his Heisman Trophy-winning 2023 season. The source reports that Daniels' family felt 'profoundly disrespected' by the decision and believed the number would remain part of his LSU legacy. Daniels' camp has legal authority to enforce the cease-and-desist, as LSU is only legally permitted to use his NIL for 180 days after his final game.

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