FantasyPros Articles on Drake London
From the article
London finished 57th in average depth of target, 70th in separation, and 37th in fantasy points per target, making him heavily dependent on maintaining one of the largest target shares in football. That volume is less secure under Kevin Stefanski, whose offenses have historically spread targets around rather than funneling them through one receiver at an extreme rate.
STACKED’s take
London's 70th-ranked separation and target-dependent profile make WR7 price unsustainable.
Ryan Linkletter (Blitz Sports Media) identifies London as a bust candidate at ADP 20 (WR7), despite acknowledging he has developed into one of the best young wide receivers in football. London recorded 68 receptions, 919 yards, and seven touchdowns last season despite missing five games, ranking eighth among wide receivers in yards per route run, fifth in target share, and third in red-zone target share. However, his underlying efficiency was not as dominant as fantasy production suggests: he finished 57th in average depth of target, 70th in separation, and 37th in fantasy points per target, making him heavily dependent on maintaining one of the largest target shares in football. That volume is less secure under Kevin Stefanski, whose offenses have historically spread targets around rather than funneling them through one receiver at an extreme rate. Atlanta also enters the preseason with both Michael Penix Jr. and Tua Tagovailoa managing injuries, creating a realistic possibility that London deals with inconsistent quarterback play throughout the year. London needs to stay healthy, maintain an elite target share, receive stable quarterback play, and increase his efficiency to significantly beat this price.
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