The Seattle Times Seahawks on Cooper Kupp
ArticleBrooks unveils a Mariners sneaker as Seattle sports partnership grows
From the article
Brooks, headquartered near Lake Union, recently signed Seahawks wide receiver Cooper Kupp as a brand ambassador, announced a new partnership with the Seahawks and grew their presence with the Mariners this season through the Salmon Run and Rally Shoe Cam.
STACKED’s take
Positive signalRole
Kupp signed as Brooks brand ambassador; Seahawks official running partner deal.
Brooks, the Seattle-based running company headquartered near Lake Union, recently signed Seahawks wide receiver Cooper Kupp as a brand ambassador and announced he would join their global athlete roster. The company simultaneously announced a new partnership with the Seahawks where Brooks became the official running partner, with Kupp's signing part of a broader strategy to establish visible partnerships with Seattle's professional sports teams.
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